Buying
a New Sports Car – Twelve Tips To Avoid Financial Sticker Shock
by Valerie Mills
Nothing (well, almost nothing) can compare to the
thrill of driving a road-hugging high performance sports car. Instant
steering response. Power at the exact nanosecond you ask for it.
Then, if you have one of the sexier models, you’ll
attract attention on the road, filling up, and in the shopping mall
parking lot.
Yes, you can pretend you’re driving the Autobahn
with the wind blowing your hair. But beware of state troopers just
waiting for an “arrest me red” entry on their ticket issuing track
record.
Before You Fall In Love . . .
Before you step into that showroom and fall in
love, consider the following practicalities:
1) How much do you want to spend? $20,000?
$30,000? Or more?
2) What’s the tradeoff between performance
(power) and gas mileage? Higher performance usually equals
less gas mileage.
Does the vehicle use premium gas? Right now, the
difference between premium and regular is 20 cents per gallon. At 20
miles per gallon and 15,000 miles per year, the cost differential is
$150.
3) What about reliability? Some upscale
models cost considerably more to maintain and have a higher incidence
of repair costs. Would you appreciate paying $125 just to diagnose the
problem when the check engine light comes on? Or paying $70 for an oil
change?
4) In a climate where snow and ice are winter
realities, do you want to drive it year round? Or store it over
the winter?
A rear wheel drive sports car is impractical for
winter driving. A front, all-wheel, or 4-wheel drive sport car can be
driven in snow and ice, if you use all-season tires. If the little
devil comes with performance tires, you will want to buy all-season
tires (and possibly rims) for winter driving. Add another $1500 to the
price of the car for the right tires and rims.
Do Your Homework . . .
5) Once you’ve decided price, performance, gas
mileage, reliability, and practicality for all-season driving, get
on the Internet. Here you can compare models and pricing and read
reviews. Google “buying a new car” or “new car prices” and several
sites will pop up.
Another source is Consumer Report (the new
car issue) where your criteria will be easy to find. Red dots are good.
Black dots are not. Most American car dealers consider this issue of
Consumer Report a nightmare because it favors foreign car models,
especially Asian cars. However, as explained in the newest version of
this report, American car manufacturers are catching up.
6) Find out what you should pay before
stepping into a showroom. Dealers will offer below invoice prices
even on some sports cars because of rebates, dealer incentives, and
dealer returns when they make a sale.
7) Remember the incidentals. Yes, you have
to pay to transport the vehicle from the manufacturer. Yes, you have to
pay for options. And remember the sales (and sometimes luxury) tax.
The Driving Experience . . .
8) Unless you have driven the exact model and year
you want to purchase, step into the showroom and test drive the car.
Driving the previous year’s model is unacceptable. If the dealer lures
you into his web and asks you to test drive an earlier model, RUN out
of the show room. You’re wasting your time.
9) Pick at least 2 different road types for test
driving. The winding, hilly road is one road type. Road hugging
capabilities are tested here. If the car is standard, smooth-shifting
is another test. A car that cuts back after you release the clutch is
NOT smooth shifting.
The highway is another road type. Make sure power
is sufficient to handle entrance ramps and merging with traffic. If you
get an instant response at highway speeds, the car is a possible
winner.
Closing the Deal . . .
10) If you like the car, get the dealer’s best
quote. Then, find at least one other dealer to give you another
quote ON THE SAME CAR. If you don’t like the car in the test drive, you
probably won’t like the car – ever. Move on to the next model.
11) When you decide on a car, call your
insurance company and find out what the vehicle will cost per year.
And don’t choke on your coffee when you hear the amount – you can shop
around.
12) Estimate how much the real estate taxes
will be on the car, especially if it’s a high-priced model. This
could be another financial shocker!
As you can see, sports car buying is a process. Do
you need to do all this stuff? Nope, you don’t. But consider the
financial sticker shock when you’re paying an extraordinary amount for
maintenance, repairs, gas, insurance, and taxes! Just for that
Autobahnesque experience!
Solid, proven copy is your key to sales and
marketing sucess!
Valerie Mills is your expert sales
copywriter/designer for web sites, sales letters, email, articles,
ghostwriting and brochures. Specialties are health/fitness and finance.
See http://v.mills.home.att.net and
http://www.wordbrains.com for writing style samples and services you
can use today to boost your sales.
Also refer to http://teachyourkidsaboutmoney.com
to sample the parents' ebook guide to teach kids about money.
Valerie Mills may be contacted at http://v.mills.home.att.net
or vmills@comcast.net
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