10
Reasons to Put RSS on Your Site.
by Titus Hoskins
RSS and Blogs are the topics of the moment. Seems
like everyone is talking about it. Granted, there is too much hype
about RSS and Blogs.
But where there's hype - there's interest!
And with good reason - RSS is posed to be the
break out technology of 2005. Those who don't take full advantage of it
will be left behind.
If you need convincing - here are 10 reasons why
you should put RSS on your site:
1. It's easy and fast! Not to mention
Free! You can use a free service like eBlogger and publish your Blog
and RSS feed within minutes. You can even place or publish your
Blog/RSS Feed on your own site without knowing 'html' or 'xml'. It's
all done for you!
Repeat - it's simple to use and very convenient.
Publishing your blog is only a few clicks away. (If you need help -
just use the link at the end of this article.)
2. Syndicate Your Content. RSS stands for
'really simple syndication' and it's just another way of passing along
your information. With the popularity of 'MyYahoo' and the 'Firefox'
browser (which has a built-in RSS feed reader) increasing - syndicating
your content has gotten even simpler.
The next version of Windows is reportly scheduled
to have a RSS feature. If this happens - RSS will explode.
3. Get Your Content Indexed. Using blogs to
publish your content is a neat way of side stepping the regular
indexing procedure. It gets your content indexed very quickly in most
of the search engines.
Search Engines are constantly on the lookout for
'fresh content' - these 'link rich' blogs are a good source of this
content. Because blogs are on specific topics - they have a
concentrated source of good quality informational material to serve
out!
4. Instant Contact. Blogs give you instant
contact with your readers or viewers. We live in an 'instant' society -
we want everything five minutes ago. Blogs provide this instant
gratification. Readers or viewers using MyYahoo have an instant link to
your information or postings.
RSS Feeds will instantly spread your information
to all interested parties - bringing in targeted traffic.
5. Building Your List. People who pick up
your RSS feed or add you to their MyYahoo site - become your
subscribers. You are really building your contact list. Have a popular
blog or RSS Feed and you can build a large targeted contact list very
quickly.
Might not replace your old opt-in email list - but
it can be a lucrative addition to it! Take advantage of all those
targeted contacts.
6. Link Building. Blogs are link heavens!
Build your links thru blogs. All these links will boost your link
popularity and increase your search engine rankings.
Plus, by giving viewers/readers a way of adding
your RSS Feed creates targeted links to your site. This reason alone is
why your site should have RSS!
7. Viewer/Subscriber Feedback. Instant
feedback from your subscribers or viewers is easy with blogs. Creating
trust and credibility is so much easier when there is immediate
communication between the two parties.
8. Keyword Content Building. Blogs are
especially good for building 'keyword targeted content' for your site.
All these links will boost your keyword rankings in the search engines.
Google places a high value on 'anchor text' and blogs are a good place
to put all those links.
You can also start different blogs targeted at
specific related keywords covering the major topics of your site.
Again, search engines love related keyword linking so you can boost
your site's rankings by using blogs.
9. Monetize Your Content. Blogs are an
excellent way of monetizing your content. Blog sites like Eblogger
(owned by Google) even encourages you to use the 'adsense code' in your
blogs. If you have a popular blog - this may bring in extra income.
Plus, publishing your ezine or newsletter in a
blog can bring in revenue for months if not years to come. All those
affiliate links and product promotions get indexed by the search
engines and become accessible to a wider audience, i.e. market.
10. Because Everyone Else is Doing It!
Might sound a bit 'Jonesish' but you do have to keep up with what other
web sites are doing. To remain competitive - you must put RSS on your
site.
Sites without the 'AddtoMyYahoo' link or the 'xml'
button will be the exception rather than the rule in just a few years -
if not months. It's simply another way of getting your information 'out
there'. It's an opportunity and advantage that you cannot afford to
miss.
Proceed without RSS at your own risk!
To Create a blog within minutes - visit this
link: RSS
Report and Create Blog Guide. Copyright © 2005 Titus Hoskins
of bizwaremagic.com. This article may be freely distributed if this
resource box stays attached. Visit www.bizwaremagic.com for more
simple solutions to your online marketing tasks.
Titus Hoskins may be contacted at http://www.bizwaremagic.com
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